Image source: Channel 21 GmbH
Since early 2009 the HMS DiSA Broadcast Automation has been successfully used by Channel 21. A few weeks ago the German home shopping channel reconstructed and modernized its studio. In addition the broadcast format was changed to 16:9 in cooperation with HMS. The additional screen space offers more diverse possibilities for presenting products and thus creates additional value for viewers.
About Channel 21:
Channel 21 is based in Hannover and is Germany’s third largest home shopping channel. The company distributes a full-range of items reaching from fashion over beauty to household goods and electronics. Channel 21 was founded in 2001 and broadcasts via satellite, cable and terrestrial transmission to over 32 million viewers.
Source: Channel 21